A new partnership between SportsAid and The Realbuzz Group will ensure more disabled athletes get the financial support they need to achieve their ambitions in sport.
The first ten athletes to benefit from The Realbuzz Group's support for SportsAid, through the newly-formed The Realbuzz Foundation, will be announced this spring. Each athlete will receive a SportsAid Award of £1,000 to help with the cost of travel, accommodation, kit and other sports-related expenses, which research shows to be their single greatest barrier to success. All of the athletes are nominated to SportsAid by their sports because the sports cannot provide this kind of financial support themselves.
Welcoming the new partnership, SportsAid’s Chief Executive Tim Lawler said, “The Realbuzz Group is an ideal partner for SportsAid because its huge network of sports fans can really get behind the athletes to make even more of a difference. The athletes will face less uncertainty financially and should go into their training and competitions with the extra confidence boost of knowing that both SportsAid and The Realbuzz Group are behind them.”
Sarah Townsend, Head of Business Innovation at The Realbuzz Group added, “We are delighted to be a part of the fantastic work SportsAid do. The Realbuzz Foundation was founded by our Chairman, Tim Rogers, who has always been inspired by the relentless dedication and passion displayed by disabled athletes. We are thrilled to have the chance to support these remarkable sportsmen and women on their journey to greatness.”
The Realbuzz Group is an industry leading provider of digital solutions in the events, fitness and charity sectors, including online race registration tools, rich editorial content and charity marketing. Their flagship site, www.realbuzz.com, provides tips and tools for people who want to get fit and lead a healthier lifestyle. Find out more at www.therealbuzzgroup.com.
Interviews and information on SportsAid
SportsAid helps young sports people to overcome the financial challenges they face in their bid to become Britain’s next generation of Olympians and Paralympians. The charity’s patron is Her Royal Highness The Duchess of Cambridge.
These athletes receive no other funding and are heavily reliant on their parents for support – not just financial but also for their transport, kit, nutrition, you name it! The really amazing thing about this is that many are already representing Great Britain and if they can continue doing so, are likely to become our future Olympic and Paralympic champions.
At London 2012, almost two-thirds of the British team were former – and in a few cases current – recipients of SportsAid’s support, winning 20 Olympic and 27 Paralympic gold medals between them. It was a similar story at Glasgow 2014 where more than 460 SportsAid athletes were in action. SportsAid funds these athletes entirely through donations and in 2014 gave awards of around £1,000 to more than 1,400 young people throughout the UK. But it can only continue doing so with your support.
Some of the best known former SportsAid recipients are Sir Chris Hoy, David Weir CBE, Mo Farah CBE, Dame Sarah Storey, Jessica Ennis-Hill CBE, Ellie Simmonds OBE, Sir Bradley Wiggins, Baroness Grey-Thompson DBE, Sir Ben Ainslie, Jonnie Peacock MBE, Tom Daley, Ade Adepitan MBE and Sir Steve Redgrave.